TD Banknorth

TV campaign to promote the no-ATM fees bank card from TD Banknorth, with the tagline “Bank Freely.” The spots feature the famous song “Born Free” as the campaign anthem  |  Art Direction: Jo Dixon;  Copywriter: Chad Leitz  |  Agency: The VIA Agency, Portland, Maine, USA

“Bank Freely” Version 1

“Bank Freely” Version 2