Brand refresh for iconic family-run Cotswolds-based artisan bakery, with 10 café tearooms located in around the Cotswolds and in Kingston-upon-Thames and Oxford Street. Brand refresh evolved during and after lockdown, updating overall look and feel and brand tone of voice, in line with a revised business model and new e-commerce venture, huffkins.com. Refreshed typography, colour palettes and photographic art direction. Video concept and direction.

Digital design included ecommerce website look-and-feel; email template design, Instagram feed design and art direction; social media graphics. Print work includes all menu design, wall posters, A-boards, signage, brand wall design and store front design. Also includes packaging design – see additional portfolio page.